Joseph Hamer

Head of Market Analytics

About me

Joe is Head of Market Analytics at Source. He’s responsible for the development and implementation of the Global Data Model, which serves as the backbone for much of what we do. The model generates our market size numbers and contributes to our industry forecasts, and it forms a critical component of Source’s custom competitor profiles. An experienced quantitative analyst with an MSc in Organisational Consulting, Joe has previously worked in technical and analytic roles for Ashridge Business School and BPP University.