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Head of Thought Leadership
+44 (0)20 3478 1204
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Zoë is Head of Thought Leadership at Source. She is responsible for the development and use of our thought leadership methodology, our rankings of the thought leadership produced by consulting firms, and our White Space platform, which provides a database of consulting thought leadership and guidance in its production to subscribing firms. As well as consuming a huge amount of consulting firm content, Zoë spends much of her time analysing the views of senior executives about what they want from thought leadership via both interviews and surveys. Prior to taking on this role, Zoë led our Market Trends team, following more than 12 years working as a management consultant in a variety of roles. Zoë has also worked as an independent marketing consultant.
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Posted , in Thought leadership
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