Client and Brand Insights
"We help professional services firms to deepen their understanding of their brand, their business, and the competitive landscape in which they operate."
Insights that are actually insightful
We help professional services firms to deepen their understanding of their brand, their business, and the competitive landscape in which they operate, by listening to their existing and prospective clients, and then turning what we hear into honest, powerful, and actionable insights. We know of no other organisation in the world that has the combination of independence, deep-sector knowledge and data that we can bring to bear in this field of work.
Things to do next
Explore our Client Perceptions Programme to find out how the world’s leading consulting firms compare with each other in the minds of clients for quality, mindshare, value and a range of important attributes.
Download our guide to find out more about the sort of challenges we help our clients to solve in this space, and get in touch if you’d like to chat to us about any of it.
Explore our services
What we do
Global Professional Services Data Model
"Incorporate reliable data into your business strategy, and plan for what’s coming over the horizon."
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ADA | Advanced Demand Analytics
"We provide firms with an independent client-calibrated platform to understand and predict where consulting demand is likely to come from."
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Acquisition Strategy
"We help firms find the right firm for partnership or acquisition – it is crucial for mapping out the future of a company and accelerating growth."
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Growth Strategy
"We help firms to create better strategy by mobilising our data and deep sector experience in service of their most pressing challenges."
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Thought Leadership and Marketing Effectiveness
"We work with our customers to create better, more effective thought leadership that sets them apart in a competitive market."
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Emerging Trends
"An ongoing programme of studies that help professional services firms to understand what’s coming, how ready they are, and what they need to do next."
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Market Data and Analysis
"Our reports offer a wealth of market sizing, growth, and forecast data alongside engaging, in-depth analysis of the trends that matter."
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Client and Brand Insights
"We help professional services firms to deepen their understanding of their brand, their business, and the competitive landscape in which they operate."