Client and Brand Insights
Insights that are actually insightful
"We help professional services firms to deepen their understanding of their brand, their business, and the competitive landscape in which they operate."
Insights that are actually insightful
We help professional services firms to deepen their understanding of their brand, their business, and the competitive landscape in which they operate, by listening to their existing and prospective clients, and then turning what we hear into honest, powerful, and actionable insights. We know of no other organisation in the world that has the combination of independence, deep-sector knowledge and data that we can bring to bear in this field of work.
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Explore our Client Perception Programme to find out how the world’s leading consulting firms compare with each other in the minds of clients for quality, mindshare, value and a range of important attributes.
Or get in touch if you’d like to chat more about the sort of challenges we help our customers solve.
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What we do
Acquisition Strategy
Acquisition targeting by people who really know the market
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Strategic Intelligence and Design
The data, deep sector experience, and independent perspective you need to create better strategy
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Thought Leadership and Marketing Effectiveness
Get a better return on your investment in thought leadership and other marketing content
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Global Professional Services Data Model
The most trusted model of the professional services market in the world
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Emerging Trends
Analysis about what’s coming next, from the people who advise the industry’s leaders
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Market Data and Analysis
Global professional services market analysis for those who want to see the forest and the trees
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Client and Brand Insights
Insights that are actually insightful