The Future of the Firm. 06
Should you be offering your clients discounts?
The prevalence of discounting is one of the consulting industry’s biggest open secrets. For many firms, the rate card is more of a useful fiction than anything else. Should firms be wary of the long-term impact of discounting too much? Or is it all part of playing the game?
Fiona Czerniawska; Edward Haigh; and Fergus Blair.