Alice Moore

Alice oversees the editorial quality of our reports and blogs, ensuring that every piece tells a clear and impactful story from the data. She manages a high-volume report programme—producing over 50 publications a year—that covers everything from market trends and client perceptions of firms to emerging topics like AI and in-depth analysis of thought leadership. Her role also involves interviewing senior leaders, both in print and on podcasts, to bring fresh perspectives into Source’s content.

With over five years’ experience working in professional services, Alice combines deep sector knowledge with razor-sharp editorial skills. Before joining the editorial team, she authored Market Trends reports and delivered bespoke projects for some of the world's leading consulting firms. She is responsible for Source's press engagement, and her work has led to our research being featured in leading publications like the Financial Times and Wall Street Journal.

Passionate about data-driven storytelling, Alice ensures Source’s insights land with impact, sharpening content to focus on what really matters to our audience.