“I was surprised to see just how much clients are willing to spend on technology, and how interested they were in it—particularly generative AI.” Peter Curry, Senior Research Analyst, Source 

Underpinned by our MegaModel and our annual survey of 200 senior buyers of consulting in the United States consulting market, this report delivers an independent and objective understanding of the state of play. It is full of must-have data and insight for firms looking to succeed in the market. 

You will gain access to: 

• A snapshot of what really matters and where Source analysts think the opportunities are.  
• An overview of the market which grew 2.9% in 2024 to hit $103.8bn.  
• A review of client priorities, including that a fifth of clients in the US say their organisation is already using generative AI to gain a competitive advantage, and another two fifths are keen to begin.
• The key implications for your firm, including that clients are willing to pay more for specialist expertise.
• Insight from consulting firms who are operating in this market today.  

To find out more, download the report or contact us.